Let me show you with a story that literally unfolded hours ago.
So this happened earlier today:
I'd be lying if I didn't say that this made me really, really happy.
How did it happen?
Because my friend from grad school (and fellow SLP) knew that I:
I wrote back immediately (don't delay when you get an easy invitation like this!) and provided my speech therapy private practice contact info.
Then I didn't just add my own name.
I wrote back and told her to add the name of another SLP who has openings in his private practice because:
a.) she had asked for additional providers and
b.) it is the right thing to do
Everyone is going to win in this scenario.
This isn't luck.
This speaks to the effectiveness of work of mouth marketing.
It's about building and developing relationships with possible referral sources.
Make sure that your friends (especially your clinician friends!) know how to refer to you.
You Are NOT Alone!
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Jena H. Casbon, MS CCC-SLP is a private practice consultant who helps SLPs, OTs and PTs start their own private practices. She is the author of two books: The Guide to Private Patients and The Guide to Creating a Web Presence For Your Private Practice and an online course, Grow Your Private Practice.