.I hope that you've had a great summer :-)
Mine was too short, to be sure, but we had some wonderful family time at the beach and finally got settled in our new house.
I also spent quite a bit of time working I my new book, The Independent Clinician Guide to Marketing Your Private Practice. Hopefully it will be ready for release by mid-October!
It's time for a...
Quick Pep Talk -
Private practice can be feast or famine in the summer.
Some practices that dedicate themselves to serving kids can do very well by picking up kids who don't get summer services through schools.
Summer can be tough with clients vacations (and hopefully you're own vacation!)
Things tend to pick up again quickly in the fall and I want to make sure you're ready!
If you haven't picked up The Guide to Private Patients or The Guide to Creating a Web Presence, now is a great time.
The price structure will be changing in September (going up!), so take advantage of the current prices before they increase.
It's Time to Get Going!
If you don't already have a website --> set one up.
If you don't have marketing materials ready to hand out to potential clients --> order them.
If you don't know what you're going to charge for your services --> figure it out.
If you're ready to become an insurance provider --> fill out your application.
Take the necessary steps to start marketing and growing your caseload
so that you'll be booked up this fall.
Enjoy the last few days of summer while gearing up for the fall!
You Are NOT Alone!
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Jena H. Casbon, MS CCC-SLP is a private practice consultant who helps SLPs, OTs and PTs start their own private practices. She is the author of two books: The Guide to Private Patients and The Guide to Creating a Web Presence For Your Private Practice and an online course, Grow Your Private Practice.