Every speech, occupational and physical therapist who treats private pay clients needs to make a very important decision:
how much to charge for private pay services.
If I had a dollar for every question I've been emailed - or Facebook group post I've read that asks,
"What is the going rate for SLP/OT/PT services in X area?"
I could retire :-)
First Off - DO NOT Base Your Rate on Someone Else
Here's the deal:
You shouldn't price your services on some sort of arbitrary going rate.
It's not smart for these reasons:
1.) You know nothing about their level of experience.
2.) You know nothing about their clinical expertise.
3.) You know nothing about the quality of services they are providing - or what population you're serving.
4.) It can be construed as price fixing, which is illegal.
If you are running (or plan to run) your own occupational, physical or speech therapy private practice, you need to make sure you're doing it the smart way. Basing your rates on the the rates of other professionals is not smart.
Don't do it.
Your rate needs to be set based on factors unique to you and the individual needs of your practice. It should be based on factors like your years of experience, level of expertise, advanced training, etc.
as well as on factors related to the cost of running your private practice (ex. travel time, overhead costs, etc.).
Base your private therapy fee on what YOU bring to your clients and the clinical and functional benefits you provide.
One of my favorite things to do is help people figure out what to charge. Can I help you through this process as well?
If you're interested, click here to learn more about the process that I walked 241+ clinicians through to set their rate.
Jena H. Casbon, MS CCC-SLP is a speech-language pathologist and private practice consultant. She started her own speech therapy private practice in 2006. She is the founder of The Independent Clinician and author of The Guide to Private Patients and The Guide to Creating a Web Presence for Your Private Practice. Since 2008, she has helped thousands of clinicians get the flexibility, income and freedom they desire from starting their own private speech therapy, occupational therapy and physical therapy practices.
Need More? Choose Your Path Below
Jena H. Casbon, MS CCC-SLP is a private practice consultant who helps SLPs, OTs and PTs start their own private practices. She is the author of two books: The Guide to Private Patients and The Guide to Creating a Web Presence For Your Private Practice and an online course, Grow Your Private Practice.